CENTRAL WEST END - STL's Story
The Cup’s flagship location opened in July 2007. As St. Louis’ first cupcake bakery, The Cup is proud to be in the heart of the Central West End, nestled in the midst of St. Louis’ finest outdoor dining and most eclectic and exclusive shopping.
We think manager Jon Baker, with his engaging, laid-back style, is a perfect complement to the cool and creative vibe of the Central West End. This St. Louis native will make you feel right at home in his lively shop. With a degree in communications, a passion for music, and an inspiring leadership style, Jon is a bit of a renaissance man, much to the benefit of his team. Jon and his beautiful wife, Polly, have an adorable little girl named Mae, who is the true darling of the shop.